Having joined Paydata in 2008, Naomi is responsible for the overall planning, development and implementation of Paydata’s marketing strategy.
Naomi started as the first member of the marketing team. Prior to Paydata, Naomi’s first role out of university was working as a marketing executive for a mortgage packager where she experienced the highs and lows of the financial sector, bowing out during the financial crash of 2008. It was a varied role and Naomi was able to transfer many of the skills she learnt there, including event management, advertising and design, to help promote Paydata.
Naomi’s role is incredibly varied, which she finds hugely enjoyable. Predominantly focusing on branding and the offline marketing side of the business, Naomi enjoys pulling together a new piece of literature or special report as much as preparing for exhibiting at a conference or promoting our products and services via an email campaign.
As a busy mum of two, much of Naomi’s time outside of work is spent with her husband and children, with trips to the park and fun-filled family days out at the coast. When Naomi gets some time to herself, she enjoys some of the simple pleasures in life, such as long lazy walks and indulging in a great novel – “all those things that aren’t so easy with kids around your ankles!”
“As a company our mission is about making people’s lives better at work – in everything I do, I aim to help achieve this."